Happy Birthday to Bryan James “Chas” Chandler – born December 18, 1938 – July 17, 1996
Bryan James “Chas” Chandler was an English musician, record producer and manager, best known as the original bassist in The Animals. He also managed the band Slade and Jimi Hendrix, about whom he was regularly interviewed until his death in 1996.
Chandler was born in Heaton, Newcastle upon Tyne in Northumberland U.K. After leaving school, he worked as a turner in the Tyneside shipyards. Having originally learned to play the guitar, he became the bass player with The Alan Price Trio in 1962.
With The Animals
After Eric Burdon joined the band, the Alan Price Trio was renamed The Animals. Chandler’s bass lines were rarely given critical attention but some, including the opening riff of the group’s 1965 hit “We Gotta Get Out of This Place” subsequently received praise.Chandler was also the most prominent of the group’s backing vocalists and did occasional songwriting with Burdon. In 1966, despite commercial success, Chandler became disillusioned with the lack of money, recalling that, “We toured non-stop for three years, doing 300 gigs a year and we hardly got a penny.”
Jimi Hendrix and Slade
After The Animals underwent personnel changes in 1966, Chandler turned to becoming a talent scout, artist manager, and record producer. During his final tour with The Animals, Chandler saw a then-unknown Jimi Hendrix play in Cafe Wha?, a Greenwich Village, New York City nightclub. At the time Hendrix was performing under the name “Jimmy James”. In September, Chandler convinced James to accompany him to Britain, which was made possible with the help of Michael Jeffery, who suggested that he revert to his actual name, and later suggested naming the band the Jimi Hendrix Experience. In Britain, Chandler recruited bassist Noel Redding and drummer Mitch Mitchell as the other members of the Experience. His enthusiasm fueled Hendrix during the early days, but halfway through the recording of his third album in 1968, Electric Ladyland, much had changed within the band’s framework.
Chandler was a key figure in Hendrix’s rise to critical and commercial success. Chandler provided the young musician with living accommodations and financed the Experience’s first single “Hey Joe”, before they had a recording contract. He was also instrumental in introducing Hendrix to Eric Clapton. It was through this introduction that Hendrix was given the opportunity to play with Clapton and Cream on stage.It was Chandler’s idea for Hendrix to set his guitar on fire, which made national news when this idea was used at a concert at the Finsbury Astoria Theatre and subsequently at the Monterey Pop festival. Hendrix’s sound engineer Eddie Kramer later recalled that Chandler was very hands on with the first two Hendrix albums, adding that “he was his mentor and I think it was very necessary.”
By 1968, Chandler had become fed up with the recording sessions for Hendrix’s album Electric Ladyland, claiming they were self-indulgent. He left management services in the hands of Jeffery during the following year.Chandler then managed and produced the British rock band Slade for twelve years, during which they achieved six number one chart hits in the UK.